Linking to shady websites could affect your site’s ranking in the search results. That’s why we use nofollow links, it’s a way to specify that a link doesn’t have to be counted as a vote by a search engine.
In this guide, I am going to show you how to add a nofollow link in WordPress manually and by using a plugin.
What is a Nofollow Link?
It is an HTML link attribute which is used by webmasters to tell search engines do not follow a link. Most people use nofollow links when they link to affiliate product sites or sites which they don’t trust.
It is a well-known SEO practice to add a nofollow tag to all of your risky external links. It Stops Google from following those links hence it will not leak your site’s link juice.
Difference Between Dofollow or Nofollow Link
Nofollow links just as well look like a regular link to users. But, all the major search engines can read a nofollow attribute. In terms of SEO, nofollow links are less effective for the linked page.
For example, if you link a page from your website and add a nofollow attribute with it, the linked site won’t get search ranking boost. For making any link nofollow we use rel=”nofollow” attribute within our link.
On the other hand, there’s no such thing as a dofollow link. However, any link which doesn’t use nofollow attribute is generally considered by most people as a dofollow link.
And dofollow links are valuable as they are followed by search engines and they count them as a vote. They help in improving the rank of the linked page in search results.
How to Manually add a Nofollow Link?
Log into your WordPress dashboard then access the page where you want to make a link nofollow.
Change from Visual editor to the Text Editor so that you can add HTML. In Gutenberg Editor, you can find the same option by the name Code Editor.
You just need to add a nofollow attribute with the link.
Create any link using ahref tag then add a nofollow attribute. Here’s an example of a nofollow link:
<a href="https://example.com/" rel="nofollow">Example</a>
Use WordPress Plugins to Make Your Links Nofollow
You can also add a nofollow attribute by using Title and Nofollow For Links plugin. We also use this same plugin on our website.
If you regularly add nofollow links to your site, using a plugin will make your job much easier.
Download this plugin and activate it. Here’s how to install a WordPress plugin.
Go to your WordPress editor and select any text that you want to make a link.
Now click on the link button from your WordPress editor, it will open up a new window. Here you will add a link to the website.
Click on the “Add rel=”nofollow” to link” and then click on the Add Link button. This will add a nofollow attribute to your link.
How to Check if a Link is Dofollow or Nofollow?
In almost all major web browsers there’s an option to check the source code of the page. Here’s how you can check links if they are dofollow or nofollow.
Visit any page where you want to review a link, then right-click on the link.
Select “Inspect” if you use Google Chrome or “Inspect Element” in Mozilla Firefox. It will open up a new window in your browser. Now look for a nofollow attribute in the link.
Install an extension in your browser
Install it on your browser and it will start marking all the nofollow links in red color on any page you visit. Once you’re done inspecting you can disable this extension.
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